I'm a results-driven marketing professional with experience and training in digital marketing, content marketing, professional writing, graphic design, supplier-side and client-side research and analysis, customer service, event planning, public relations, project management, and team leadership.

I'm Doubling Down on Visual Design!

​I'm a huge fan of the written word.

​The words that we choose to use are extremely important. In fact, I've blogged about this topic several times in the past. 

That said, with the costs of technology decreasing, increased bandwidth is becoming more readily available for more people worldwide. This will give people more opportunities to communicate via audio and visual channels.

With this in mind, in 2019 I decided that I wanted to learn more about visual design. I also noticed that many jobs were requiring knowledge of Adobe Creative Cloud products. That lead me to the Business Graphics Technical Certificate from Wisconsin Indianhead Technical College (WITC). This website is dedicated to what I have learned while training at WITC.

In the future, I plan to get additional training in visual communications and media buying/PPC. 

Until then, I'd like to use my current experience and training to help businesses with their digital marketing efforts. 

If there is anything that I can do to help your company, please feel free to contact me!

Contact

Experience and Training

I graduated from the University of Wisconsin-Madison in 1996 with a major in Sociology with a Concentration in Analysis and Research (CAR).

While attending college I had two internships, the first with the University of Wisconsin Survey Center and the second with the Credit Union Nation Association (CUNA) in Madison, Wisconsin. The second internship led to a full-time position after graduation.

For over 10 years I worked for CUNA. For most of that time, I was a Senior Research Analyst and Project Manager. In this role, I gained experience in market research and content marketing. 
​​
Then in 2006, I moved to Louisiana and in February of 2007, I was hired by Franklin Associates, LLC, in Baton Rouge, to help with the community outreach efforts for Louisiana’s Road Home program. (The Road Home program is the single largest housing recovery program in U.S. history.)

The community outreach team was tasked with assisting residents of Louisiana affected by hurricanes Katrina and Rita in getting access to federal recovery dollars via Louisiana’s Road Home program. Although I only served a minor role, I am very proud of the work that I did during my two years at Franklin Associates. Not only did I get a chance to get experience in a community outreach/public relations role, I feel that I was a part of a great team that helped make a difference in people’s lives, and I met some very cool people along the way.

Since moving back to the Midwest, I've been working in retail positions.

However, my interest in marketing has grown stronger.

In 2015, I completed Auburn University’s Mobile Marketing Professional Certificate Program. This program was supported by Market Motive. The courses in the program included: Digital Marketing Foundations, Mobile Marketing Practitioner, Social Media Practitioner, and Content Marketing.

As mentioned above, in 2019 I became more interested in visual communications. That led me to WITC and the Business Graphics Technical Certificate.

For more information about by experience and training, check out my LinkedIn page. 

​